Averitt is one of the most trusted transportation and logistics providers in the south. Every year with many initiatives, Averitt looks for ways to nurture their strong culture of professionalism, honor, and hard work among their thousands of employees. Uniformity-ity is their annual uniform catalogue. Each year redpepper would be responsible for producing conceptual direction, design, and photography for the catalogue.
Roles: art direction + design
Averitt is one of the most trusted transportation and logistics providers in the south. Every year with many initiatives, Averitt looks for ways to nurture their strong culture of professionalism, honor, and hard work among their thousands of employees. Uniformity-ity is their annual uniform catalogue. Each year redpepper would be responsible for producing conceptual direction, design, and photography for the catalogue.
Roles: art direction + design + custom illustrations + model